Solving the logistical problem of engaging thousands of employees across the UK in a staff roadshow event was the challenge set to On recently by one of our clients, a global financial services provider; solved via a digital roadshow. We were tasked with...
Some 75% of B2B marketers listed ‘in-person events’ as their top marketing tactic.[1] Event – or experiential – marketing is an effective strategy for engaging audiences and can create a sustainable, positive impression on consumers. Here are the top 5 reasons why...
Our client was looking to stage an important communications event for top managers from across the UK who were coming together in new teams over a two-day period and wanted an informal evening gathering. The emphasis was on ensuring that it would have a very relaxed...